The highly influential Akan-language current affairs show, ‘Ekosiisen’ on Asempa 94.7 FM, under the Multimedia Media Group Limited, has been crowned the ‘Radio Programme of The Year, 2024’ at the 36th Annual National Marketing Performance Awards of the Chartered Institute of Marketing, Ghana (CIMG).
The flagship programme of The Multimedia Group Limited’s Asempa FM received the industry’s highest recognition at a glittering ceremony held at the Labadi Beach Hotel in Accra, solidifying its position as Ghana’s most authoritative and engaging political and social talk show.
This monumental victory elevates ‘Ekosiisen’ to an elite status, marking the fourth time the programme has won the prestigious CIMG Radio Programme of the Year award, a feat unprecedented in its category.
The programme has now triumphed in this category for the performance years corresponding to 2018, 2020, 2023, and now 2024, demonstrating an unwavering dominance within the industry.
The CIMG Governing Council’s citation praised ‘Ekosiisen’ for its compelling and proactive contribution to national discourse, particularly its role in holding duty-bearers accountable in the lead-up to the 2024 general elections.
The ceremony celebrated ‘Ekosiisen’ for its innovative format, successfully blending deep-dive political analysis with relatable, human-interest current affairs.
The show’s sustained excellence in content production and audience engagement serves as a benchmark for the entire radio industry.
Multimedia Group Limited wins big
The Multimedia Group Limited (MGL), Ghana’s leading independent media conglomerate, scooped three awards in total at the 36th CIMG awards, crowning a year of total dominance within the media space.
MyJoyOnline, the flagship online news platform of The Multimedia Group, was adjudged the ‘Online News Portal of The Year, 2024’, marking the fourth consecutive year ahead of the pack, while the parent company, Multimedia Group Limited (MGL), walked away with the ultimate coveted honour of ‘Media Organisation of the Year, 2024’.
Multimedia Group Limited (MGL) has a wide range of outlets which cover news, current affairs, entertainment, education, sports and others.
After 30 years in the media space, MGL’s platforms are the brands of choice for local and international audiences, with exciting and modern programming that will scale to new heights.
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Source: myjoyonline.com
