How Elimes Outfit Is Making Fashion Waves in Africa With Delivering in 7 Hours

In an industry where bespoke tailoring often takes days—or even weeks—Elimes Outfit has rewritten the rules. The Ghana-based Pan-African fashion house has built a system so efficient that luxury outfits, crafted to precision, can be designed, cut, and delivered within seven hours.

Today, Elimes Outfit stands not only as a fashion brand but as a symbol of African efficiency, craftsmanship, and innovation — a name redefining what it means to be a luxury brand on the continent.

How Elimes Outfit Is Making Fashion Waves in Africa With Delivering in 7 Hours

The Genesis of the 7-Hour Revolution

Delivering valuable apparel at the speed of light isn’t new to Elimes Outfit, but about a year ago, the team decided to become intentional about a defined 7-hour timeframe.

It began with a recurring pattern: executives flying into Accra for conferences or high-level events, discovering the brand through billboards or word-of-mouth, and wanting to experience the sartorial excellence they had heard about — immediately.

Instead of turning such last-minute requests away, the Elimes team took them on as a challenge.

“We had to ensure that no client ever left disappointed,” says founder and creative director Elijah Badmus (Dolapo). “Those experiences inspired us to structure and perfect the 7-hour model.”

Behind the Seamless Speed

Speed at Elimes Outfit is not luck; it’s strategy, structure, and discipline. The brand operates a fully in-house production system — nothing is outsourced. This gives the company complete control over every detail.

State-of-the-art digital embroidery machines, vast fabric warehouses, and a well-coordinated value chain ensure there are no delays. Every team member knows exactly what needs to be done and executes spontaneously — without compromising on quality.

“We’re fortunate to operate in Accra, where stable electricity and a disciplined work culture allow us to maintain this rhythm,” says Badmus.

This efficiency extends across the continent. From Ghana to Guinea, Côte d’Ivoire to Gabon, clients marvel at the brand’s delivery speed.

“I’ve measured clients at noon and delivered their outfit by the next evening,” Badmus recounts. “Their shock is always the same — they can’t believe how fast we move.”

How Elimes Outfit Is Making Fashion Waves in Africa With Delivering in 7 Hours

The Human Element

Technology powers Elimes Outfit’s speed, but people sustain its excellence. The brand’s long-serving stylists and tailors have grown into a family of artisans united by one value — timely perfection.

Many have stayed awake through the night to meet impossible deadlines, driven by pride in what Elimes represents.

“They understand that we don’t just sell clothes,” Badmus says. “We sell trust, confidence, and the assurance that your outfit will be ready when you need it.”

A Pan-African Footprint

With a presence in 14 African countries and consistent operations across six key markets, Elimes Outfit is quietly shaping the continent’s luxury narrative.

Production currently takes place in Ghana, but expansion plans are already underway in Libreville, Abidjan, and Conakry — ensuring faster access for clients and local job creation.

The brand’s clientele includes diplomats, ministers, and high-ranking officials, reflecting its deep ties to Africa’s decision-makers and elites.

“We are not a loud brand,” Badmus explains. “Our silence is intentional. Our work speaks loud enough.”

Philosophy & Identity

Two phrases define the Elimes Outfit experience:
“Custom-Made in 48 Hours” and “Executive Lifestyle Redefined.”

While others chase trends, Elimes builds timeless pieces that exude authority and confidence. The DOXAZO Collection, the brand’s luxury line, embodies this philosophy — merging African aesthetics with the precision of Italian tailoring and the discipline of Swiss timekeeping.

The Vision of Elijah Badmus

At the heart of it all is a visionary determined to elevate Africa’s image in global fashion. For Badmus, speed and sophistication are not opposites — they are partners in progress.

“Our dream is to make Elimes Outfit the most efficient luxury brand Africa has ever seen,” he says. “We want the world to understand that excellence and speed can co-exist — and Africa can lead that narrative.”

As the brand sets its sights on new showrooms across the continent, one thing is clear: Elimes Outfit is not just making clothes; it’s making history — one 7-hour masterpiece at a time.